The more social media sites proliferate, the more confused I get about what you're supposed to do with them. I started on livejournal when that's where everyone was, and people wrote long treatises there. And other people responded, at length. Then came facebook, and then twitter and now pininterest and buzzfeed. I have no idea what I personally would do with buzzfeed, but I'm liking what one buzzfeed staffer, Matt Stopera has put together: a list of the 25 Gayest Animals.
The truth is that most of the animals he lists would probably more likely qualify as bi-sexual, although since we don't really know how the animals identify and we can really ask them, we have to go on their behavior. Some of the animals I think most queerfolk would be excited about. Others, we might prefer not to claim.
This week I was performing at a spoken word event in New York City that was produced by a well known person who has a formula for doing these kind of events. He produces just under ten a month and has kept up this schedule for nearly a year, so I would say in general he has a good plan, executes it well and knows how to get folks out. He also charges ten dollars a head for admission, and people pay it.